Biography

Call 1.800.966.1380 to contact Art Turock booking agent, publicist, manager, pr firm, representative and management company for booking Art Turock speaker appearances, autograph signing, endorsement deals or hiring Art Turock as a keynote speaker for your next event. Find Art Turock official website information, speaker fees, booking fees, costs and schedule. Art Turock helps businesses conceive strategic innovations that produce sustainable sales growth. His ideas have appeared in Success, USA Today, Fortune, The One-Minute Manager series, Association Management, Bloomberg News, and CNN.

Since 1986, Art Turock has been a valued resource to over 100 Fortune 500 companies, including Merck, IBM, 3M, AT&T, Safeway, Travelers Insurance as well as ASAE and Young Presidents Organization.

His keynote speeches, seminars, strategic innovation consultations and 200 executive interviews annually produce constant interaction with thought leaders.

One of his most popular books, "Invent Business Opportunities No One Else Can Imagine", challenges the conventional wisdom of asking customers what they want and giving it to them. In contrast, industry trendsetters respond to customers' latent needs by giving them products and services they will value but would never think to ask for.

He learned to spot latent needs following his father's triple bypass surgery in 1983. He noticed no books were written for people who knew what to do to be physically fit but lack motivation for making healthy lifestyle choices. He wrote "Getting Physical: How to Stick With Your Exercise Program" and became a corporate wellness consultant.

At age 26, Art Turock gained early leadership experience as Director of the University of Iowa's Interpersonal Skills Training Project, where he recruited, trained and mentored a statewide cadre of trainers, which became a prototype for a series of training projects.

PFP Sports & Celebrity Talent PFP is a speakers bureau and booking agency providing Art Turock speaker, personal appearance and endorsement information. Booking Art Turock for appearances, as a motivational speaker, keynote speaker, for a fundraising event, grand opening, television or radio commercial, PR campaign or trade show is easy through our agency. For more info, contact Art Turock through PFP Sports & Celebrity Talent at 1.800.966.1380.