Archive for the ‘Broadcasters’ Category
March 30th, 2010 | 
Author: ESPN sportscaster, Erin Andrews and Maksim Chmerkovsky wowed the judges on week two of Dancing With The Stars Season 10 by dancing an elegant version of the Foxtrot.
Erin Andrews and Maksim Chmerkovsky get ready to dance the Foxtrot on week 2 of DWTS
Andrews and Chmerkovsky scored a 23 out of a possible 30 points with the hopes of advancing in the competition. Andrews biggest competition are mens’ gold medal figure skater, Evan Lysacek and former Pussycat Doll, Nicole Scherzinger. ... Read Full Story
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Merlin Olsen dies of cancer at age 69
Merlin Olsen, NFL Hall of Famer tackle, died early Thursday at a hospital in Duarte, Calif. He was 69.
Olsen’s brother Orrin, announced his death and said he had been treated for mesothelioma, a deadly form of lung cancer. Olsen was also a longtime color commentator for NBC’s pro football and Rose Bowl telecasts, working along side Dick Enberg.
Olsen also acted on television in NBC’s “Little House on the Prairie” and in his own series, “Father Murphy.”
NFL star, Deacon Jones, told The Los Angeles Times in 1985:
“Merlin had superhuman strength. If I was beating my man inside, he’d hold him up and free me to make the tackle. If he had to make an adjustment to sacrifice his life and limb, he would make it. A lot of the plays I made were because he or the others would make the sacrifice.”
NFL commissioner Roger Goodell released a statement after the passing of Olsen on Thursday.
Goodell said:
“Merlin was a larger-than-life person, literally and figuratively, and leaves an enormously positive legacy.”
Our thoughts and condolences go out to Merlin’s family.
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I’ve read on more than one occasion since the Tiger Woods story broke last month that the endorsement market for all athletes will suffer as a result of his indiscretions. The thinking goes that if companies can’t trust someone like Tiger, who for years had the cleanest image among all athletes, who can they trust?
Tiger Woods continues to endorse Nike. The organization stands behind him.
I don’t agree with this assessment. There’s an inherent risk whenever a company utilizes an athlete. He could get hurt, traded, arrested or, in the case of Tiger, caught with his pants down. Athletes have been endorsing products for close to 100 years and will continue to do so.
For every high-profile scandal such as Tiger or Kobe Bryant earlier this decade that resulted in companies either cancelling or not renewing their endorsement agreements, there are countless examples of endorsement deals that have been successful. Do you think Nike was disappointed with Michael Jordan or Gatorade with Derek Jeter?
Over the weekend, I was watching CNN and three commercials in a row featured athletes – Howie Long for Chevrolet, Dan Marino for NutriSystem and Chris Berman for Applebees. So will there be any fallout from “Tigergate”?
My guess is that companies will scrutinize potential endorsers even closer. Morality clauses, which give companies the ability to opt out of an endorsement agreement should an issue arise, will likely be tightened even more. And most importantly, companies likely won’t build their entire advertising campaign around just one athlete, which is what Accenture did with Tiger. Some people have estimated it will cost Accenture tens of millions of dollars just to remove all the advertising featuring Tiger. How many times have you been in an airport and seen an Accenture billboard with Tiger?
Speaking of Tiger, his fall from the mountaintop has been historic. Never has an athlete of Tiger’s stature fallen so far so fast. Just a month ago, ask someone to describe Tiger’s image and you would likely hear such words as squeaky-clean, trustworthy and integrity. To date, among his sponsors who have either cancelled or scaled down their involvement with him include Tag Heuer, Accenture and Gillette. Gatorade is phasing out its Tiger product, although it made the announcement a few days prior to the start of Tiger’s problems.
PFP Sports and Celebrity Talent Agency is a top booking agent for athlete endorsement deals, athlete appearances and sports speakers. For more information on how to book an athlete endorsement or appearance, call 800.966.1380
WASHINGTON, DC – George Michael, Washington, D.C. legendary broadcaster who was famous for sports television’s “The George Michael Sports Machine” show, has died of cancer. He was 70 years old.
Legendary broadcaster George Micahel dies of cancer at age 70.
Michael, who always had a confident and boisterous style while on the air, worked in radio and television for more than 40 years. He worked on the sports desk at the NBC affiliate in Washington, D.C., from 1980 to 2007.
Michael’s daughter, Michelle Allen, said Michael was surrounded by family and friends when he died Thursday morning from complications of chronic lymphocytic leukemia at Sibley Memorial Hospital.
“He waged his battle against cancer with the same drive and determination that made him a one-of-a-kind in the broadcasting industry,” the family said in a statement. “Whether it was covering a sports story, working on his horse farm, or spending time with family and friends, he approached everything in life with passion.”
“Sports Machine” began shortly after Michael’s arrival at WRC TV in Washington in 1980 as “George Michael’s Sports Final,” a late-night local feature. Then in 1984 it grew into the first nationally syndicated sports highlights show, eventually airing in 194 markets across the United States and in 10 foreign countries.
WRC TV called Michael a pioneer in sports broadcasting and a dynamic force in its newsroom.
“He was a gifted interviewer, a master storyteller, and one of the hardest working journalists out there,” the station said.
PFP Talent extends its deepest condolences to the family.
