Ever since Red Rock Cola hired Babe Ruth to endorse its soft drink brand in the 1930‘s, companies have utilized athletes to pitch their products and serve as company spokespersons
It is estimated that companies spend close to one billion dollars on athlete and celebrity endorsements each year and for good reason.
Studies have shown that consumers are more likely to purchase products endorsed by athletes than products not endorsed. Athletes are role models and consumers tend to believe athletes, especially those with a positive public image.
But simply having an athlete endorsement or celebrity endorsement for your product or company is not enough. You need to select an athlete that fits your company‘s image and appeals to your demographic audience, not to mention one that is both recognized and respected by consumers.
That is where PFP Sports & Celebrity Talent Agency can help. We can find the perfect celebrity athlete to endorse your product or company through a variety of advertising mediums, including:
We will utilize our expertise from working with thousands of athletes to offer unbiased opinions and suggestions on which athlete (s) would best complement your marketing strategy. Just as important, we understand market value and will ensure that you do not overpay for an athlete’s services.
We can also assist you in obtaining usage rights for game footage and advise you on the permitted use of league and team logos in advertising.
Athlete With The Most Endorsements
One of the most comon questions is, "Who is the athlete with the most endorsements?" Following is a list of popular athletes and their endorsements:
PFP Sports & Celebrity Talent Agency prides itself on providing expert service in an expedient, professional manner, enabling you to book the perfect athlete endorsement without any of the hassles.